20 March 2004

Star publishes opposition ad: Too little too late

Finally, a word from a different sponsor.

On the eve of polling day, after several days of continuous and aggressive
BN political advertisements, the readers of The Star finally get to see a
different political voice in the campaign battle!

Found on page 39 and sandwiched in between more Barisan Nasional advertisements, the full page appears to have originated from the Barisan Alternatif comprising PAS and Keadilan. The website provided (www.paselangor.com) suggests that PAS Selangor is the key sponsor. The advertisement is clearly targeted to voters in Selangor, and contains a terse 10-point plan of action should the BA be voted into power. The slogan is, “Bersama Selangor Baru” (Together for a New Selangor).

Despite this breath of alternative air, one nevertheless wonders whether it is a case of too-little-too-late as far as The Star is concerned.

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